Tag Archives: how to build a successful brand

Timmons&Company Founder, Rich Timmons

Timmons&Company Founder, Rich Timmons, relates the story behind the firm’s reputation as “The Marketing SWAT Team.”

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Timmons&Company President, Bob Kent

Timmons&Company President, Bob Kent, explains how his engineering background informs the ethos of the marketing firm.

Posted in Ad Agency Philadelphia, advertising, Advertising agency, Advertising Agency Philadelphia, advertising company, advertising company new jersey, advertising company Philadelphia, brand building, Brand Management, brand marketing, branding, Branding Process, Campaigns, Content Marketing, General, Marketing, Marketing Company Philadelphia, Marketing Message, Marketing services, Marketing trends, Strategic Planning, Strategy | Tagged , , , , , , , , , , , , | Leave a comment

Mad Men Advertising

Have you seen the hit TV series Mad Men?  If not, you are missing out on a great perspective of some 1960s advertising.  The show has won several awards including; winner of three consecutive Golden Globes and back-to-back Emmys for … Continue reading

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Three Unique Print Ads

With everyone’s short attention span these days, it is vital to develop a creative ad that will hold their attention.  We picked three of our favorite unique print ads to share with you: Berger paints creatively shows how natural their … Continue reading

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Seven Reasons Why Your Ad Sounds Like An Ad (Part 3)

You are making your ad exclusive to only your target market. Just because they are the most likely person to buy from you, doesn’t mean that they are the only person who will buy from you. Making your messages simple … Continue reading

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Seven Reasons Why Your Ad Sounds Like An Ad (Part 2)

You are filling your ad with phrases and clichés that are used in other ads. If it sounds like an ad their attention will shift to something else. Even if they do hear your ad, they aren’t going to remember … Continue reading

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Seven Reasons Why Your Ad Sounds Like An Ad (Part 1)

People don’t like to hear or see advertisements. They have been overwhelmed with messages coming from every possible direction. While they are listening to the radio, they are also seeing ads on vehicles and billboards, all the while receiving e-mail … Continue reading

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Great Viral Marketing Campaign

Since it’s Friday, we thought we would share a fun YouTube video. Yesterday, Inc.com created a list of 7 Great Viral Marketing Campaigns, so we picked our favorite campaign out of the bunch.  Here is a commercial from Orabrush’s campaign … Continue reading

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Designing the Perfect Landing Page [INFOGRAPHIC]

When a new user visits your website, you have approximately nine seconds to hold their attention.  This is why the design of your landing page is so important.  We found a great infographic that shows some valuable information to keep … Continue reading

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This Summer’s Must-Read Marketing Books

Summer is always a great time to catch up on some much-needed reading.  We found a list that Ad Age put together from some top business executives’ must-read marketing books. Click each book to find out more information about it: … Continue reading

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