Tag Archives: Advertising Agency Philadelphia

VP of Strategic Planning, Neil Samuels

Timmons&Company VP of Strategic Planning, Neil Samuels, discusses the thinking behind three taglines and how they support a brand story.

Posted in Ad Agency Philadelphia, advertising, Advertising agency, Advertising Agency Philadelphia, advertising company, advertising company new jersey, advertising company Philadelphia, brand building, Brand Management, brand marketing, branding, Branding Process, Copywriting, General, Marketing, Marketing Company Philadelphia, Marketing Message, Marketing services, Slogans, Strategic Planning, Strategy, Timmons&Company | Tagged , , , , , , , , , , , , | Leave a comment

Timmons&Company Founder, Rich Timmons

Timmons&Company Founder, Rich Timmons, relates the story behind the firm’s reputation as “The Marketing SWAT Team.”

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Timmons&Company President, Bob Kent

Timmons&Company President, Bob Kent, explains how his engineering background informs the ethos of the marketing firm.

Posted in Ad Agency Philadelphia, advertising, Advertising agency, Advertising Agency Philadelphia, advertising company, advertising company new jersey, advertising company Philadelphia, brand building, Brand Management, brand marketing, branding, Branding Process, Campaigns, Content Marketing, General, Marketing, Marketing Company Philadelphia, Marketing Message, Marketing services, Marketing trends, Strategic Planning, Strategy | Tagged , , , , , , , , , , , , | Leave a comment

Two Ingredients for Communications that Communicate

  Stand out with marketing that’s attractive and distinctive. On a daily basis, the average consumer is bombarded with over 3,000 advertising and promotional messages. Unfortunately for marketers, the majority of these messages are ignored. People tune out messages that … Continue reading

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The Path To Building Online Trust

This is much easier to explain with a visual aid.  You can see how you start with truth and end with trust.  Too many companies are treating their online presence like they treat their traditional media marketing.  Even after the … Continue reading

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How The Scope Has Changed

Advertising is probably the fasting changing industry there is.  There are always new forms of media to use and we have to be on top of our game and the trends to be successful.  This infographic does a great job … Continue reading

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3 Tests for Your Creative Communications

Would your creative pass Caples’ scientific standards? John Caples was one the greatest copywriters of all time. He wrote copy that delivered high response rates by studying why successful ads worked and unsuccessful ads failed. His scientific approach and methodical … Continue reading

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Social Media Demographics

There has been plenty of research about the different demographics for radio stations, television, and for print, but what about social media?  There are billions of people out there but are they the people you are looking for?  Let’s take … Continue reading

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Change Your Habits To Keep Moving

Many things in life follow the pattern of rapid growth and then a plateau.  The same applies to branding.  Maybe you launched a great campaign or you connected with the right group of people and everything is going great, eventually … Continue reading

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Are You Tweeting Local?

Does your business rely on loyal and local customers?  Are you having problems reaching out to people in the area? Twitter is free and you can search users by their interest and their locations.  Once you set up your account … Continue reading

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